
Writer, manager and inspired mind.
I specialize in content development, brand messaging, digital marketing, social media strategy, project management and event execution.
Explore a selection of my work.
Recently, I launched a social media management program at Magnum PR, helping bars and restaurants to expand their online impact.
From 2013 until 2017, I served as the marketing director for the California Olive Oil Council. In this role, I worked cross-functionally to encourage the growth and sale of California olive oil. I executed a multi-platform strategy to communicate the industry’s commitment to quality and standards and led brand messaging through a calendar of events with outreach to trade, media and consumers. Additionally, I provided operational oversight for the ongoing membership and seal certification programs.
I also have experience managing creative assets as a writer for both online and print publications. At Hoodline, an online news source for San Francisco and Oakland, I pitch content, conduct interviews and draft stories within a custom CMS. During two years teaching abroad in South Korea, I acted as copy editor and contributor for Groove and created an online platform to chronicle my experience at Thai Curry in Korea.
Have an upcoming project or an idea for collaboration? I’d love to hear from you!
